Which Chicago Data Centers Attract the Best Clients?

Regardless of a facility’s cost of power, fiber choices, location, security, compliance, or certifications, in order for Chicago metro data center providers to grow their client base they need to get good at attracting clients.

Bear in mind: Not just any clients, but profitable clients that satisfy your CFO’s and investors’ thirst for profitable relationships. And at the same time, these need to be clients that your IT teams and facilities staff enjoy working with. In other words, the best clients.

Either way, you’re not alone! In today’s hyper-competitive environment, sales and marketing teams struggle more than ever to stand out from the crowd and attract the right influencers and decision makers, in the right places, at the right time, and in the right context.

Besides being the third most populated metro area in the U.S., the Chicago-Naperville-Elgin, IL-IN-WI MSA (metropolitan statistical area) has a lot of demand for colocation, wholesale, and build-to-suit data center-related services.

Commercial real estate brokers, including CBRE Data Center Solutions and JLL, are both very bullish on the region.

Microsoft has made and likely will continue to make big investments in the Chicago market as an edge location for Azure and its other cloud initiatives.

And 1547 Realty, CyrusOne, RagingWire, Stream Data Centers, and T5 Data Centers all have, or plan to have, active data center construction projects in and around Chicago.

However not all the providers doing business in the region are equally-positioned to compete and win the best clients in a digital-first world.

We’ve analyzed 29 different companies providing data center-related services in the region, across 57 different facilities. And we compared 51 different success metrics.

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